If you are passionate about writing articles then you can earn good online income through freelancing. When you’re a new freelancer, it can seem impossible to get anybody to hire you. It’s easy to feel like you can’t get a job without experience, or experience without a job.
But you can break the cycle of being brand-new at this by marketing your budding freelance business. Concentrate on finding better-quality clients, and you can move up quickly and start earning a real wage.
Remember that every successful, six-figure freelancer out there today once started with no samples or experience. Somehow, they managed to build their portfolio and start getting lucrative assignments — and yes, you can, too.
You have to start your freelance writer career with proper planning and positive attitude. I have seen many paid writers who are having good talent and skills but they fail in their freelancing career because they don’t promote their freelancing work effectively.
Do Voluntary Work
If You are a newcomer then this will help you to show your skill and to identify prospects who are likely to take a chance on a new freelancer with your particular skills and life experience.
Offering free assignments is a great a way to get new clients willing to work with you.This is a tricky area, though, as you don’t want to end up being exploited — this freebie work has to help you build your career. A few quick tips:
A few quick tips:
- Keep voluntary projects small.
- Make sure the clients has a great reputation.
- The client should be in a niche where you want to find paying clients.
- Require that they refer and recommend you if they’re satisfied with your work.
- You must be able to claim credit for the work — no “non-disclosure” agreements.
- The client is sworn to secrecy that this assignment was done without pay.
Do this work with 10 -15 and start to boost your career.
Make Your own Website and/or Blog
Short of doing voluntary work for a client, you have another option for building a portfolio: creating your own freelancer website or blog. These sites can be a showcase for your writing, design, or coding skills.
Too often, freelancers seem to slap up a half-baked site, not realizing this is a key audition piece for getting more gigs. Instead, take the time to make this a strong sales tool. Show you know how to help clients sell by taking the time to create a catchy, clean design with a standout copy.One of the most common weak points for freelancers is the About page. Many of us apparently don’t like talking about ourselves…but don’t make this a dull resume page.
This blog would be more like a portfolio of your work. You have to update your blog regularly and your blog must have “About Me” and “Contact Us” page which provides details about your freelancing work and clients can contact you directly. You can also write guest post on famous blogs to get publicity and find targeted audience
Don’t just be present on social media – engage, share and network
Like blogging, keeping up with all your social media accounts can be time-consuming but social media really is key to marketing yourself and your freelance writing skills online. Be active, share useful content and instigate a bit of networking.
Like in-person networking, social media networking is a long-term strategy that takes the time to pay off. Begin by following successful people in your niche and some prospects, too. See what they talk about. Share their stuff.
Don’t be a stalker — but once they’ve gotten to know your name a bit, try reaching out. On Twitter, I like tweeting something along the lines of “Are you the right editor to pitch for X magazine?” as it’s an easy yes-or-no question they can answer without making any commitment to reading your query themselves.
Register on Freelancing Job Board
Register yourself on freelancing job boards like freelancer.com , elance.com etc. There are lots of freelancing job board but you only register to few in beginning and analyze these freelancing board for a good opportunity. You might not get projects as soon as you join but keep patience and be passionate, keep on bidding for writing projects and try to contact the client directly for getting projects.
Get guest blogging
If you have something useful, insightful and perhaps entertaining to offer readers of other blogs, then guest blogging is another good way of marketing yourself and your services. This is not an opportunity for you to blatantly self-promote however. Concentrate first and foremost on giving value and writing the best piece you can write. Most blogs will give you a link back to your own website or blog at the end of the piece and if it’s good enough you may just get some highly targeted new business leads.
Partnerships and Alliances
Don’t do all the marketing work by yourself. Make it easier by teaming up or partnership with other freelancers.
These could be freelancers in your same niche, who you might be willing to refer work to in hopes that they’ll return the favor, too. Or they might be freelancers in complementary niches — say, a web designer or graphic designer who teams with a freelance writer.
Often, freelance projects call for more than one of these skills, allowing you to refer work to your collaborators. With luck, they will think of you when they land a project that calls for your skills.
Set up a referral discount for your happy clients
Got a few happy clients under your belt already? Great – don’t let them go to waste then! Use your happy clients to spread the word and do your marketing for you by setting up a referral discount for them when they recommend somebody that goes on to become a new client. People love discounts and you love new clients – it really is win-win.
Have a Plan Analyze and Improve It
Savvy freelancers don’t just throw a bunch of marketing activities at the wall. Instead, create a focused marketing plan of the best techniques based on your own interests and the types of clients you are targeting. For instance, if you love shmoozing and are looking for small-business clients, in-person networking should definitely be on your list. Now move forward with your plan and when need improvises it.
How did you find your first freelance clients? Leave a comment